Industry Insights
Explore expert perspectives, company news, press releases, and practical resources for building fitness spaces that perform.
Freemotion Fitness Becomes “Freemotion from iFIT”
ICON Health & Fitness – parent company of commercial fitness equipment specialist Freemotion Fitness – has changed its corporate name to iFIT Health & Fitness Inc. (“iFIT”).
Introducing iFIT Mind
iFIT enters the mental health space with iFIT Mind while pledging $75,000 to the National Alliance on Mental Illness and to the American Foundation for Suicide Prevention (AFSP).
Freemotion Launches the 22 Series
Freemotion launches the 22 SERIES powered by iFIT®, the only interactive connected cardio experience for fitness facilities
Freemotion Parent Receives $200mil Investment
ICON’s $200 million growth investment to further position Freemotion at the forefront of connected fitness in the commercial sector
Freemotion Makes Key Hire with Jeff Esswein
Industry vet Jeff Esswein to join Freemotion as Vice-President of Strategic Accounts & Digital Content.
Freemotion Fitness Launches Fusion Team Training
Freemotion Fitness, one of the industry’s leading innovators, has launched FUSION Team Training, a revolutionary new group training format, unlike anything we’ve seen before.
One Million Masks
iFIT, the leader in interactive connected fitness, sister brand to Freemotion and owned by ICON Health & Fitness, announces the donation of one million medical-grade surgical masks to the State of Utah to assist in America’s fight against COVID-19.
Ihrsa 2020 Statement
Freemotion Fitness withdraws from IHRSA 2020 due to concern about aiding the spread of the Coronavirus
US$200 Million Investment to Benefit Freemotion
A $200 million investment in iFIT – the industry-leading, interactive fitness streaming platform – is poised to propel Freemotion Fitness to the forefront of connected fitness and will be on full display this year.
Freemotion Launches the Innovative Coachbike™
Freemotion Fitness, the global manufacturer of pioneering fitness equipment, has unveiled its ground-breaking CoachBike™, a state-of-the-art, content-driven indoor bike that delivers a game-changing, interactive personal training experience for riders.
New Director of Business Development
John Harris hired as Director of Business Development as Freemotion prepares to make a big impact in 2020
Freemotion Flies the Flag for Inclusivity!
Global fitness manufacturer teams up with all-star duo to shine a spotlight on inclusivity at the 2019 Athletic Business Show.